Independent SEO consultancy
Independent SEO consultancy. We help small businesses earn durable, compounding search traffic through technical fixes, content strategy, and reporting that ties organic to revenue.
Services
Pick one, or start with an audit and we will agree the right next step. Scope, deliverables, and price are written down before any work starts.
A full-stack review of how search engines crawl, render, and index your site. You leave with a prioritised fix list — not a 200-page PDF.
Topic clusters built from the queries your customers actually use, not the keywords your competitors target. Briefs your writers can ship without rewrites.
For businesses that need to be found in a place — service areas, multi-location brands, local trades. Google Business Profile, citations, and on-page localisation.
For teams that want SEO as a continuous discipline, not a one-off project. Senior consultant time on retainer, capped scope, transparent reporting.
How we work
We do not surprise you with mystery deliverables. Every project follows the same shape so you always know what is happening, what is next, and what it costs.
A two-week diagnostic: query data, search console, server logs, GA, and the sales pipeline. We surface what is moving and what is not.
A ranked roadmap of fixes and content bets, costed in days of effort and mapped to revenue impact.
Weekly delivery cadence, monthly scorecard tied to revenue, quarterly strategy review. Adjust as the data tells us to.
What we measure
Reporting is the work. Every engagement ships with a scorecard built from these inputs.
The only ranking metric that matters in the end — pipeline and revenue attributed to organic search, tracked against a baseline.
Pages that should rank, ranking. Pages that should not be indexed, not. Crawl budget spent where it pays back.
Measured from real users via Cloudflare Web Analytics or CrUX, not lab tests. INP, LCP, CLS reported monthly.
Why pick us
No platform partnerships clouding the recommendation. If the answer is "fix your CMS first", that is what you hear.
Recommendations land as tickets your team can ship — implementation notes, acceptance criteria, the lot.
Pipeline-aware reporting that ties organic traffic to revenue, not impression counts on irrelevant queries.
Working principles
SEO pays back when work stacks. We sequence projects so each month builds on the last, not so they read well in a slide deck.
Every recommendation cites the query data, log line, or experiment that supports it. If we cannot defend it, we will not ship it.
A page live this week beats a perfect page next quarter. We err toward the smallest change that proves the bet.
Frequently asked
Technical fixes often move within weeks. New content typically takes 3–6 months to compound. We sequence work so something measurable moves every month — and we report on what moved, every month.
Yes — that is the audience we are built for. We scope engagements so the work fits a realistic budget without diluting outcomes.
No, and you should walk away from anyone who does. We commit to a defensible methodology, transparent reporting, and measurable progress against the rankings that drive your revenue.
We earn links through digital PR, partnerships, and content people want to cite. We do not buy links, run PBNs, or anything else that creates a Google Penalty waiting to happen.
Most start with an audit. From there we either move to a fixed-scope project or a monthly partnership. Either way, you get a named consultant, a written plan, and reporting that ties traffic to revenue.
Start a project
A short email is enough. We will reply within one working day with a sensible first step — usually a free 30-minute call.